Episode 16: Tomiwa Aladekomo on Building Dope Digital Content for African Youth

Welcome to Episode 16 of Afro-Catalyst, a podcast by Botho Emerging Markets Group.

Media is one of the few industries that impact the lives of every person. Publications frame our values; they curate our tastes and inform our thinking. Yet despite the powerful role that media plays in everyday life, the industry, in Africa, is more reliant on grants and personal funding than investments. This scarcity of funding options has doomed many papers and platforms—leading to an unprecedented shuttering of media outlets in the wake of COVID-19 and further illuminating the ever-widening gap in providing relevant and reliable information that meets the needs of  Africa’s young and  upwardly mobile, digital-first population. 

Where legacy publications have failed, new media start-ups like Big Cabal Media are stepping in to fill the void. Its dynamic publications from Zikoko to TechCabal are chronicling the lives of ordinary Nigerians as well as the tools they're building to shape the future of Nigeria's business and economy. In March 2022, Big Cabal Media  raised $2.3 million to build on this vision from leading investors including MaC Venture Capital, backers of household names like U.S.-based media darling Blavity. In this episode of Afro-Catalyst, we speak to Big Cabal CEO Tomiwa Aladekomo about creating highly  content for African youth and his ambitious plan to document Africa's coming golden age. 

 Note: TechCabal, one of BCM's brands, is hiring a new Editor-in-Chief! Learn more and join them today here.

Hosts: Akinyi Ochieng

Guest: Tomiwa Aladekomo, CEO of Big Cabal Media

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